Smart, legal ways to avoid or cut realtor fees in 2025. Learn negotiable rates, FSBO, limited-service listings, buyer rebates, and new US rules after the NAR settlement.
FSBO: How to Sell Your Home By Owner and Keep the Money
Thinking about putting the "For Sale By Owner" sign on your front lawn? You can avoid paying a commission, but you’ll need a clear plan. Below is a straight‑forward roadmap that walks you through every stage, from setting a price to closing the deal.
1. Set a Realistic Price
The first mistake many DIY sellers make is guessing the price. Start by checking recent sales of similar homes in your neighbourhood. Use online tools, but also ask a local appraiser for a quick estimate – it usually costs less than $300 and gives you confidence. Remember, a price that’s too high will scare buyers away, while a low price could leave money on the table.
Once you have a number, test it by listing the property on a few free sites. If you get several inquiries within a week, you’ve probably nailed it. If not, consider tweaking the price a few percent and watch the response.
2. Market Your Home Like a Pro
Good photos are the single most important factor online. Use a smartphone with good lighting, tidy each room, and shoot from the corner to show space. Write a headline that includes "FSBO" and a selling point, such as "3‑bedroom family home with garden – FSBO".
Post the listing on free classifieds, social media groups, and neighbourhood apps. Ask friends and neighbours to share it – word‑of‑mouth still works. If you can, create a short video walk‑through; many buyers prefer video before they schedule a visit.
Don’t forget the basics: a "For Sale By Owner" sign with your contact number, a tidy front yard, and a flyer with key details for anyone who stops by.
3. Handle Showings and Negotiations
Be flexible with showing times – evenings and weekends increase the chances of a quick sale. When a buyer arrives, greet them, let them explore, and be ready to answer questions about utilities, schools, and recent upgrades.
Negotiation can feel intimidating, but treat it like a simple conversation. Know your bottom line before you start, and be ready to justify your price with recent sales data. If a buyer offers less, consider counter‑offering a small concession, such as covering closing costs, rather than dropping the price dramatically.
4. Get the Paperwork Right
Every state has specific forms for a private sale. You’ll need a property disclosure, a purchase agreement, and a title search. Many websites offer printable templates; just make sure they match your local regulations.
Hire a solicitor or a conveyancer for a quick review – it’s usually cheaper than a full‑service agent and helps you avoid costly mistakes. They’ll also coordinate the title transfer and ensure any liens are cleared before closing.
5. Closing the Deal
When the buyer is ready, schedule a closing date that works for both parties. The buyer’s lender will order a home appraisal; be prepared to provide access and any repair receipts.
On closing day, you’ll sign the deed, hand over keys, and receive the payment, usually through an escrow account to keep everything secure. Once the paperwork is recorded, the property officially belongs to the new owner.
Selling your house FSBO can save you thousands, but it takes effort. Follow these steps, stay organized, and you’ll finish the process with confidence and cash in hand.