Smart, legal ways to avoid or cut realtor fees in 2025. Learn negotiable rates, FSBO, limited-service listings, buyer rebates, and new US rules after the NAR settlement.
How to Avoid Commission When Selling Your Home
Paying a traditional estate agent can eat 1‑3% of your sale price – that’s a lot of cash you could be saving. The good news is you don’t have to accept that cut. Below are practical ways to keep the commission out of your budget and still get a buyer fast.
Sell Directly to Buyers
First, consider a "for sale by owner" (FSBO) approach. List your property on free classifieds, local Facebook groups, and community boards. Take clear photos, write a concise description that highlights the best features, and be ready to answer questions promptly. When you handle inquiries yourself, you skip the middle‑man and keep the full price.
Second, host open houses on your own schedule. Invite neighbours, friends, and anyone who asks. A simple sign in the front yard, a few refreshments, and a quick tour can generate interest without a broker’s fee. Make sure you have a basic contract template ready – many online resources offer free, legally‑sound forms.
Use Low‑Fee Online Services
If you want professional exposure without the high cost, look at low‑fee platforms. Sites like Purplebricks, Yopa, or local flat‑fee agencies charge a flat rate, often far less than a percentage of the sale price. You still get access to their listing network, but you pay only for the service you use.
Another option is a hybrid model: pay a small fee for a professional photographer and a basic listing on popular property portals, then manage negotiations yourself. High‑quality photos make a huge difference in attracting serious buyers, and the fee is usually under a few hundred pounds.
Don’t forget to negotiate the commission itself. Some agents are willing to lower their rate if you agree to handle showings or marketing. Always get the agreement in writing and compare the total cost against the amount you’d keep by going solo.
Finally, keep paperwork tidy. Gather recent utility bills, council tax statements, and a home energy report. Providing these documents up front reduces back‑and‑forth and speeds up the sale, which means you avoid any last‑minute commission‑related negotiations.
In short, avoiding commission is about taking control of the process, using free or low‑cost tools, and being ready to talk directly with buyers. With a bit of effort, you can save thousands and still close the deal on your terms.